16x20 size JPEG file, can be made in any size.
Digital file the customer can print on their own.
Color scheme and theme can be changed
Often when customers have an idea of what they're looking for they don't have exact specifics.
If this is the case, I like to make their lives easier and give them a few options to look at and help us figure out exactly what they want. Here are a few examples of the samples I sent the customer before reaching the final design :